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IDM graduate wins top student award for second year running

November 10, 2009

The 2009 top student for the Acxiom-sponsored IDM Diploma in Direct and Interactive Marketing has been awarded to Marie Orpen M IDM, who was the winner of the 2008 top student prize for the IDM Diploma in Digital Marketing. It is the first time in the Institute’s history that a graduate has achieved the top student award two years running.

The annual IDM Graduation Ceremony 2009 took place on Friday, where over 200 newly qualified practitioners were honoured at London’s Royal Geographic Society. As in previous years, recognition was given to those who passed with Credit or Distinction, but individual, top student awards were also presented to those who showed outstanding achievement in their studies.

The complete list of Top Students at the 2009 graduation ceremony is as follows:

IDM QUALIFICATIONS IN DIRECT AND INTERACTIVE MARKETING

Headline Sponsor - Acxiom

IDM Diploma in Direct and Interactive Marketing

Acxiom award (intensive programme) presented to Top Student:

Marie Orpen Dip IDM Dip DigM, M IDM

More Th>n award (evening class study) to Top Student:

David Jackson Dip IDM

Proximity award (distance learning) to Top Student:

Louise King Dip IDM

IDM QUALIFICATIONS IN DIGITAL MARKETING

IDM Diploma in Digital Marketing

Responsys award presented to Top Student

Mark Millar Dip DigM

IDM DIPLOMA IN INTEGRATED MARKETING COMMUNICATIONS

Headline sponsor – Oracle

Oracle award presented to Top Student

Kim Wood Dip IMC, M IDM

This year saw the largest number of students enrolling across the most diverse portfolio of qualifications the IDM has ever offered. With the launch last month of the new IDM Award in Email Marketing, the total number of professional qualifications in the IDM portfolio was brought to eight. These include: the IDM Diploma and Certificate in Direct and Interactive Marketing; the IDM Diploma and Certificate in Digital Marketing; the IDM Certificate and Diploma in Business to Business Marketing and the IDM Diploma in Integrated Marketing Communications.

Executive quote

Nick Martin, Managing Director at Acxiom, who presented the top student prize to Marie Orpen’s tutor in her absence, said:

“We’re very proud to present the top student award for the IDM Diploma in Direct and Interactive Marketing to such a worthy winner. The recession represents a tremendous challenge to marketers to develop the breadth of their work, to extend campaigns into new channels and to improve marketing effectiveness. All of this year’s IDM Graduates join an elite band with increasingly demanded skills, but Marie has demonstrated her vast knowledge and expertise for two years running. Marketers of her calibre are rare indeed.”

About the company

About the IDM
The IDM is the professional development body for individuals and companies that wish to improve their direct, data and digital marketing effectiveness. It is a not-for-profit organisation, an educational trust, a membership organisation, and a registered charity.
  The IDM offers training, qualifications, events and information spanning every level, sector and discipline within direct, data and digital marketing.
  To find out more about the IDM, visit http://www.theidm.com <http://www.theidm.com/> .

About IDM qualifications
More than 8,500 practitioners currently hold an IDM professional qualification. With standards that are recognised throughout the world, the IDM's qualifications portfolio caters both for new and well established marketing practitioners right across the direct, data and digital marketing spectrum in both B2C and B2B. The curriculum of every IDM qualification is constantly reviewed and updated to reflect changes in the profession.
Find out more at http://www.theidm.com/quals.

Contact details

For more information contact Juliet Hilditch on 020 8614 0229 or e-mail juliethilditch@theidm.com.

Supporting materials

For more information about the complete portfolio, please visit http://www.theidm.com/quals.

Technorati tags: Acxiom | IDM | marketing | marketing software |

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