Main News Desk

Failure to backup precious digital photos causes post-break blues

~ Kroll Ontrack® warns that holidaymakers could be at risk of losing magic moments ~

August 26, 2008

Over one third (36 per cent) of people have lost holiday photos from a memory card without having a backup, according to research from Kroll Ontrack [1].

As UK holidaymakers are returning from summer breaks, Kroll Ontrack, the world’s leader in data recovery through its Ontrack™ Data Recovery services, is warning that precious digital photos could be consigned to the data graveyard if users fail to download them to their computer or back them up on another storage device.

In addition, more than half (54 per cent) of those surveyed on average take between seven and 30 days to transfer photo files from a camera to a computer or other medium – significantly increasing the chances of data loss.

To help reduce the chances of holiday memories being lost for good, the expert engineers at Kroll Ontrack have put together five top tips to help consumers take better care of their photos and ensure that they are still accessible in the future.

1. Keep memory cards in your camera or a protective case until it is possible to make a copy.

2. If travelling for a long period of time, ensure digital photos are backed up to a portable device such as USB drive or CD in addition to another media, such as an online storage site.

3. Check the quality of backups before deleting the original photos to make sure all files have been copied correctly.

4. After returning from your trip, immediately transfer digital photos from your digital camera to your computer or other storage device such as an external hard drive.

5. If files are lost, seek the advice of an expert immediately; do not try to recover the files yourself, as this is likely cause further damage.

Executive quote

“We receive hundreds of requests every year from people who have lost holiday photos and are desperate to recover them,” explains Ciaran Farrell, business development at Kroll Ontrack Ireland. “Downloading and making a backup of digital photos is essential. The longer photos are left on a memory card, the higher the risk of them being lost, damaged or of the card being overwritten. Most people now use digital cameras; they need to realise that like any technology it can fail, but by taking simple preventative steps, loss can be minimised. The simple message is to think ahead and avoid becoming a victim of digital photo loss.”

About the company

About Kroll Ontrack® (www.ontrackdatarecovery.co.uk)
Data Recovery
Through its Ontrack® Data Recovery products and services, Kroll Ontrack is the largest, most experienced and technologically advanced provider of data recovery products and services worldwide. Using its hundreds of proprietary tools and techniques, Ontrack Data Recovery helps businesses and consumers recover lost or corrupted data from all types of operating systems and media and storage devices through its do-it-yourself, remote and in-lab capabilities.

About Kroll Ontrack Inc.
Kroll Ontrack provides technology-driven services and software to help legal, corporate and government entities as well as consumers recover, search, analyse, produce and present data efficiently and cost-effectively. In addition to its award-winning suite of software, Kroll Ontrack provides data recovery, advanced search, paper and electronic discovery, computer forensics, ESI consulting, and trial consulting and presentation services. Kroll Ontrack is a technology services division of Kroll Inc., the global risk consulting company. For more information about Kroll Ontrack and its offerings please visit: www.ontrackdatarecovery.co.uk; www.krollontrack.co.uk ; www.engeniumsearch.com; www.trialgraphix.com .

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Failure to backup precious digital photos causes post-break blues

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