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We’ve been spotted! LEWIS PR launches consumer practice with quintessential British brand Emma Bridgewater

LEWIS will promote pottery brand’s 25th birthday campaign

London, UK - February 18, 2010

Hugely-loved British homeware brand, Emma Bridgewater – known for its quirky and innovative designs including polka dots, birds and union jacks – has chosen LEWIS PR to promote its 25th birthday campaign across print, broadcast and social media, as well as public affairs.

Emma Bridgewater becomes the launch client for LEWIS’ new Consumer and Travel Practice, headed by Julia Perowne. Other clients, in the travel and transport sector, are expected to be announced shortly.

LEWIS will begin working with Emma Bridgewater from 1st March ahead of the birthday in May.

Emma Bridgewater was founded in 1985 and is now one of the largest employers in Stoke-on-Trent. Each piece of pottery is made by hand in a Victorian factory, following the designs created individually by Emma Bridgewater and her husband Matthew Rice.

Executive quote

Paul Charles, Chief Operating Officer,We are over the moon that Emma Bridgewater has found the LEWIS team to be just their cup of tea. We can’t wait to start on what is going to be an innovative campaign aimed at raising Emma Bridgewater’s overall brand profile, especially in the social media arena. It is a true showcase of British design talent and craftsmanship, packed full of humour and traditional values, and we’ll be ensuring consumers get to know it just that little bit better

Paul Charles, Chief Operating Officer, LEWIS PR

Customer quote

Our 25th birthday is a real opportunity for us to elevate our brand and product from its current strong position. We were impressed with the depth and breadth of the strategy and ideas from LEWIS PR and we look forward to a very successful partnership.

Matthew Dobson, Commercial Director, Emma Bridgewater

About the company

About LEWIS PR

LEWIS specialises in global media relations, including creative services, social media, new media services, analyst relations, European public affairs, media training and event management for companies in Europe, Asia Pacific and North America. It is headquartered in London with wholly-owned subsidiaries in Antwerp, Bangalore, Barcelona, Boston, Bristol, Budapest, Copenhagen, Düsseldorf, Eindhoven, Frankfurt, Hong Kong, Lisbon, Los Angeles, Madrid, Manchester, Milan, Munich, Mumbai, New Delhi, New York, Oslo, Paris, Prague, San Diego, San Francisco, San Jose, Seattle, Shanghai, Singapore, Stockholm, Sydney, Tokyo, Warsaw and Washington DC. The company has one of the fastest growth rates in its sector. LEWIS has a turnover currently of more than $31 million and employs over 260 staff.

Contact details

For further information, please contact Paul Charles at LEWIS PR on:
Tel: 020 7802 2626
Email: paul.charles@lewispr.com
Web site: http://www.lewispr.com

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