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Toyota Motor Europe standardises on Salesforce across Europe

~ one of the world’s largest vehicle manufacturers utilises the Force.com Platform-as-a-Service to deploy fully integrated European sales environment in less than three months ~

November 21, 2007

Salesforce.com, the market and technology leader in on-demand business services, today announced that Toyota Motor Europe has standardised on salesforce.com’s multi-tenant on-demand service and deployed a fully integrated European sales environment in less than three months. Toyota Motor Europe can now automate many day-to-day sales processes which allow its European sales territories to work together more efficiently resulting in a substantial increase in customer responsiveness.

Toyota Motor Europe is one of the 38,100 companies of all sizes, industries and geographies that comprised the salesforce.com customer base as of October 31, 2007. Revenue and subscribers will be recognised as the service is delivered.

Account managers at Toyota Motor Europe’s headquarters in Belgium, as well as Toyota National Sales and Marketing companies throughout Europe, use the multi-tenant on-demand service to target, acquire and manage day-to-day relationships with multi-national fleet customers. Utilising the Force.com platform, Toyota Motor Europe customised the system to meet its unique needs enabling the company to automate many day-to-day processes.

One of the main reasons for choosing the on-demand Salesforce application is its ability to integrate with back office systems and external sources of information regarding vehicle data. The Force.com platform offers the flexibility to integrate with any enterprise application or system—offering faster, easier, and more cost effective integration.

Force.com Platform and the AppExchange
Force.com reinvents the traditional development, deployment and distribution of any business application with Platform-as-a-Service. Developers, customers and partners can use Force.com to easily create a new generation of on-demand applications and deploy them worldwide as a service. Force.com allows applications to be easily shared, exchanged and installed with a few simple clicks via salesforce.com's AppExchange marketplace, enabling all the innovation that Force.com unleashes to be easily distributed to the entire on-demand community.

The AppExchange economy continues to expand, with thousands of customers installing thousands of applications via the AppExchange. Customers of all sizes can quickly and easily extend Salesforce with additional on-demand business applications available on the AppExchange, found at http://www.salesforce.com/appexchange.

Customer quote

“Toyota Motor Europe’s strategy is to provide a superior quality purchase experience and we believe that the Salesforce Software-as-a-Service solution is ideally suited to help us achieve that goal,” said Dave Cussell, General Manager, Market Development Division, Toyota Motor Europe.

About the company

Salesforce.com is the market and technology leader in on-demand business services. The company’s Salesforce suite of on-demand CRM applications allows customers to manage and share all of their sales, support, marketing and partner information on-demand. Force.com, the world’s first on-demand platform, enables customers, developers and partners to build powerful new on-demand applications that extend beyond CRM to deliver the benefits of multi-tenancy and The Business Web across the enterprise. Force.com allows applications to be easily shared, exchanged and installed with a few simple clicks via salesforce.com's AppExchange marketplace, available at http://www.salesforce.com/appexchange. Customers can also take advantage of Successforce, salesforce.com’s world-class training, support, consulting and best practices offerings.

As of October 31, 2007, salesforce.com manages customer information for approximately 38,100
customers including ABN AMRO, Dow Jones Newswires, Japan Post, Kaiser Permanente, KONE, Sprint Nextel, and SunTrust Banks. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase salesforce.com applications should make their purchase decisions based upon features that are currently available. Salesforce.com has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol "CRM". For more information please visit http://www.salesforce.com, or call 1-800-NO-SOFTWARE.

Contact details

For further press information please contact:
Sarah Crawford at LEWIS
Tel: +44 (0) 207 802 2626 Fax: +44 (0) 20 7802 2627
Email: sarahc@lewispr.com Website: http://www.lewispr.com

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