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Company’s on-demand IT Cost Transparency solution enables enterprises to increase visibility, make better IT decisions and clearly articulate the business value of IT

Bellevue, Wash - June 09, 2008

Apptio, the pioneer of on-demand IT Cost Transparency solutions, made its official debut today. The company formally launched the Apptio on-demand offering that enables enterprises worldwide to gain more visibility into the costs of IT products and services, optimize IT investments and better align IT with the overall strategy of the business.

Apptio was founded and is advised by a team of enterprise software and venture capital veterans including Marc Andreessen (NetScape and Opsware), Ben Horowitz (HP and Opsware), Sunny Gupta (iConclude and Opsware), Yuval Scarlat (Mercury Interactive), Tom Bogan (Citrix, Greylock Partners and Rational), and Matt McIllwain (Madrona Venture Group). The Apptio team shares a common mission: to bring greater transparency to IT so enterprise customers everywhere can minimize IT costs and maximize IT business value.

Enterprises worldwide spent more than $3.1 trillion on Information Technology in 2007. This massive expenditure combined with the added complexity that new technology brings to overall monitoring and management has made it increasingly difficult for enterprises to ascertain the relationship between IT spend and business success. As a result, IT organizations are struggling to understand the true costs of the services they offer to the business and to clearly articulate the value delivered.

The Apptio on-demand solution addresses these challenges by providing an intuitive, template-driven, visual modeling environment integrated with a rich, interactive reporting and analytics engine that enables enterprises to:

-    Gain greater visibility into cost, utilization and operational data for all of their IT services
-    Drill down from high-level IT services to key underlying metrics to understand cost and utilization drivers and identify areas for cost savings
-    Benchmark and base line cost metrics against external and internal targets
-    Leverage “What If” analysis across key IT metrics to improve scenario planning and IT decision making
-    Create a “Bill of IT” to more effectively communicate the value of IT to the business

Operating in stealth mode for the last several months, Apptio has attracted significant interest from industry leaders and established significant customer traction. Several companies including Finlay Enterprises, HomeStreet Bank, and Motricity have implemented the Apptio offering and have recognized immediate and positive results.

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Apptio Emerges From Stealth to Give Enterprises Worldwide More Visibility Into the Costs of IT