Main News Desk

Satisfaction without engagement? Worthless. Satisfaction with engagement? Priceless.

Globoforce advises on how strategic recognition can promote engagement and cultivate employee loyalty

Westborough, MA and Dublin, Ireland - August 21, 2007

A recent study suggests that gauging employee satisfaction is worthless unless companies have engaged workforces, says Globoforce, an on-demand provider of global, strategic recognition solutions.
 
In a study by the Corporate Leadership Council, increased engagement can lead to a 57 percent improvement in discretionary effort. Furthermore, increased discretionary effort improves performance by 20 percent and reduces attrition by 87 percent. Highly engaged organizations grow profits three times faster than their competitors.  
 
Though employees might say they are “satisfied,” it does not mean that they are necessarily performing to the best of their abilities. Employee engagement is key to building a sustainable, high-performance workforce. Engagement makes employees loyal, proactive, productive and invested in the growth of the company.   
 
“Satisfaction has long been considered the cornerstone for evaluating the strength of a company's workforce. However, satisfaction is only a measurement of past experience, not an indicator of future behavior,” said Eric Mosley, CEO of Globoforce. “Companies need to focus on engaging their workforces, and a well-executed recognition program can be the ‘tipping point’ to making engagement matter.”
 
Employee recognition programs can create a culture of appreciation for employees and fosters engagement – thus creating loyalty.

Without the use of tools such as strategic recognition programs, companies become increasingly vulnerable to losing their employee talent to competitors. Recognition programs can help raise the engagement score at any company by catering to the desires of each individual in a workforce, enhancing employees’ sense of value, building confidence, inspiring, and most importantly, build an appreciation culture.

About the company

About Globoforce
Founded in 1999 and co-headquartered in Westborough, MA and Dublin, Ireland, Globoforce is an on-demand provider of global, strategic recognition solutions for Global 2000 companies. Globoforce delivers an innovative, easy-to-use, on-demand solution that engages employees across the globe - transforming the way enterprises motivate their workforce. Globoforce’s blue-chip customer base - Reuters, Dow Chemical, Intuit, Avnet and Safeway - reflects the importance of recognizing and engaging the workforce in the 21st century. For more information, visit the company at www.globoforce.com.

Contact details

Tim Rossi                                     Vanessa Apicerno
Globoforce                                    LEWIS PR
+1 508-616-6177                           +1 617-226-8847    
timothy.rossi@globoforce.com           globoforce@lewispr.com


Technorati tags:

Bookmarklets: