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ViewSonic Awarded 2010 Everything Channel Partner Program Guide and Five-Star Partner Rating

Finch Reseller Program Recognized as Exceptional by Leading Channel Authority

WALNUT, Calif. - March 29, 2010

WALNUT, Calif., March 29 2010 -- ViewSonic® Corp., a leading global provider of visual display, computing and digital content solutions, today announced it has been recognized by Everything Channel as one of North America’s top information technology (IT) vendors for its Finch reseller program. Additionally, the Finch reseller program was recognized with a five-star rating representative of an exceptional program.

ViewSonic’s Finch reseller partner program was awarded a Five-Star recognition in the Enterprise/Large companies category in Everything Channel’s 16^th annual 2010 Partner Program Guide (PPG), acknowledging its commitment and strength of its programs for reseller partners, which include IT integrators, technology solution providers and consultants.

ViewSonic’s Finch Club program aims to provide support for all members of the supply chain and to enhance customers’ experiences through knowledge sharing. In addition to rewarding performance, ViewSonic’s Finch Club makes product updates, 24/7 VIP support, discount / promotions and free exclusive webinar trainings easily accessible to ViewSonic’s authorized reseller partners. Members also receive access to ViewSonic resources 24 hours a day, 7 days a week through the company’s Web portal (www.FinchClub.com) and a toll-free Finch Club number.

Research for the 2010 Everything Channel Partner Program Guide and the Five-Star Partner Program rating was conducted by Everything Channel’s research department. Everything Channel analyzed 130 vendor programs, rating vendors’ responses to in-depth questions about their partner programs in the five elements of sales support, partner profitability, partner ecosystem development/management, partner communication/marketing, and demand generation. To ensure fair comparisons, companies were placed in one of four categories based on company size (Enterprise, Midsize, Small and Emerging). Questions from each section were scored individually and weighted appropriately. The 5-Star Partner Program rating recognizes the elite subset of Partner Program Guide vendors who give solution providers the best partnering elements in their channel programs. The 5-Star rating is bestowed on programs whose overall rating is among the elite based on company size.

Executive quote

“At ViewSonic, we highly value our dedicated partners in the channel and we are delighted by this recognition on behalf of our ViewSonic Finch reseller program,” said Melinda Beecher, channel manager for ViewSonic Americas. “This program offers streamlined access to a variety of resources and allows us to work with our resellers to help incentivize the increase of their profit margins.”

Technical specifications

The PPG list and those companies recognized as five-star will appear in the March 29 issue of CRN magazine and online at www.Channelweb.com.

For further information or to sign up for Finch Club, please visit www.FinchClub.com. For more information on ViewSonic, visit www.ViewSonic.com or follow ViewSonic on Facebook(R), YouTube(R) and Twitter(R).

About the company

About ViewSonic

ViewSonic® Corporation is a leading global provider of visual display and computing products. ViewSonic develops, markets and supports a broad range of innovative products, including LCD TVs, computers, LCD monitors, projectors, digital photo frames, digital signage displays and media players. For further information, please contact ViewSonic Corporation at 800.888.8583 or 909.444.8888; or visit http://www.viewsonic.com/.

About Everything Channel (www.everythingchannel.com, www.channelweb.com)

Everything Channel, headquartered in Framingham, MA, is a technology marketing and sales solutions company. Through its “Complete Technology Channel Solution,” Everything Channel offers the right business tools to accelerate technology sales. From branding and recruiting to marketing and sales, Everything Channel offers technology marketers the unmatched breadth and depth of global brands and market intelligence combined with unparalleled audience loyalty and credibility serving all technology sales channels through an extensive database. Everything Channel provides innovative field sales and marketing solutions to the sellers of technology to achieve measurable and significant results.

About United Business Media Limited

UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetisation of B2B communities and markets. UBM's businesses inform markets and serve professional commercial communities -- from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists -- with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organised into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently. For more information, go to www.ubm.com.

Contact details

Editorial Contacts

Maureen Park Nicola Piggott

Everything Channel LEWIS PR for ViewSonic

516 562 5942 213 236 3647

Maureen.park@ec.ubm.com nicolap@lewispr.com

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